What inspires? What sparks creation?

There are as many answers to this as there are ideas. Leading clients through the ideation process is one of the several services we provide at Dawn. Often we use quotes to spark a discussion. We seek out quotes where the writer skillfully uses words to express and illuminate an idea in a powerful or provocative way. You’ll find some of our favorites here, including ones that have the power to alter a mindset. If you’re looking for a favorite author or a particular subject, use our search function to find these quotes from the illuminating nuggets we’ve collected.


Where life plants you, bloom with grace.

– French proverb

You have brains in your head. You have feet in your shoes. You can steer yourself in any direction you choose.

You have brains in your head. You have feet in your shoes. You can steer yourself in any direction you choose.

– Dr. Seuss

Time is a created thing

Time is a created thing. To say ‘I don’t have time,’ is like saying, ‘I don’t want to.’

– Lao Tzu

When you have exhausted all possibilities, remember this - you haven't.

When you have exhausted all possibilities, remember this – you haven’t.

– Thomas Edison

The hawk with talons hides his talent

The hawk with talent hides his talons.

– Japanese proverb


Time is what we want most, but what we use worst.

– William Penn


It’s time to start living the life you’ve imagined.

– Henry James

Zen proverb_owl-sometimes simply by sitting

Sometimes, simply by sitting, the soul collects wisdom 

– Zen Proverb


Talk doesn’t cook rice

– Chinese proverb


Wonder is the beginning of wisdom.

– Socrates

The most terrifying thing is to accept oneself completely.

– C.G. Jung

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I’ve always been very careful never to predict anything that has not already happened.

— Marshall McLuhan

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It is the mark of an educated mind to be able to entertain a thought without accepting it.

– Aristotle

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You must live in the present, launch yourself on every wave, find your eternity in each moment.

– Henry David Thoreau

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If you want to be successful, it’s just this simple. Know what you are doing. Love what you are doing. And believe in what you are doing.

– Will Rogers

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A flower does not think of competing to the flower next to it. It just blooms.

– Sensei Ogui

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Heaven goes by favor. If it went by merit, you would stay out and your dog would go in.

– Mark Twain

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Undeserved praise causes more pangs of conscience later than undeserved blame, but probably only for this reason, that our power of judgment are more completely exposed by being over praised than by being unjustly underestimated.

– Friedrich Nietzsche

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I arise in the morning torn between a desire to improve the world and a desire to enjoy the world. This makes it hard to plan the day.

– E.B. White

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The test of a first-rate intelligence is the ability to hold two opposed ideas in the mind at the same time, and still retain the ability to function.

– F. Scott Fitzgerald

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