01:59 You know that age-old question that asks what bears do in the woods? Here’s one answer. As a film crew beats a hasty retreat, a bear explores their gear. Spying the Samsung EcoBubble he slips off his pelt and gives it a quick spin in the machine. Things only get more surreal as the spin dry comes to an end and the bear pulls out a pristine white pelt, shakes his head and reveals that he’s not a grizzly but a particularly grubby polar bear.


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“You cannot solve a problem with the same mind that created it.”
— Albert Einstein