What inspires? What sparks creation?

There are as many answers to this as there are ideas. Leading clients through the ideation process is one of the several services we provide at Dawn. Often we use quotes to spark a discussion. We seek out quotes where the writer skillfully uses words to express and illuminate an idea in a powerful or provocative way. You’ll find some of our favorites here, including ones that have the power to alter a mindset. If you’re looking for a favorite author or a particular subject, use our search function to find these quotes from the illuminating nuggets we’ve collected.

We take care of the future best by taking care of the present now.

We take care of the future best by taking care of the present now.

– Jon Kabat-Zinn

To a mind that is still the whole universe surrenders.

To a mind that is still, the whole universe surrenders.

– Lao Tzu

to understand nothing takes time

To understand nothing takes time.

– Zen proverb

The heart of another is a dark forest, always, no matter how close it has been to one's own.

The heart of another is a dark forest, always, no matter how close it has been to one’s own.

– Willa Cather

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Believe you can and you’re halfway there.

– Theodore Roosevelt

Socrates_be as you wish to seem

Be as you wish to seem.

– Socrates

Yeats_do not wait to strike

Do not wait to strike till the iron is hot; but make it hot by striking.

– William Butler Yeats

Whatever is happening, is the path to enlightenment

Whatever is happening, is the path to enlightenment.

– Pema Chödrön

What if today we were just grateful for everything

What if today we were just grateful for everything.

– Charles Schultz

Every sunset brings the promise of a new dawn.


Every sunset brings the promise of a new dawn.

– Ralph Waldo Emerson

If you touch one thing with deep awareness, you touch everything.

– Thich Nhat Hanh

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Heaven goes by favor. If it went by merit, you would stay out and your dog would go in.

– Mark Twain

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Choice, not chance, determines your destiny.

– Aristotle

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What you do today can improve all your tomorrows.

– Ralph Marston

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Education is not the filling of a pail, but the lighting of a fire.

– William Butler Yeats

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Do not dwell in the past, do not dream of the future, concentrate the mind on the present moment.

– The Buddha

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He who has a why to live can bear almost any how.

– Friedrich Nietzsche

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I have not failed. I’ve just found 10,000 ways that won’t work.

– Thomas Edison

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If at first the idea is not absurd, then there is no hope for it.

— Albert Einstein

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Nothing in life is to be feared, it is only to be understood. Now is the time to understand more, so that we may fear less.

– Marie Curie

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