What inspires? What sparks creation?

There are as many answers to this as there are ideas. Leading clients through the ideation process is one of the several services we provide at Dawn. Often we use quotes to spark a discussion. We seek out quotes where the writer skillfully uses words to express and illuminate an idea in a powerful or provocative way. You’ll find some of our favorites here, including ones that have the power to alter a mindset. If you’re looking for a favorite author or a particular subject, use our search function to find these quotes from the illuminating nuggets we’ve collected.

Absorb what is useful. Discard what is not. Add what is uniquely your own.

Absorb what is useful. Discard what is not. Add what is uniquely your own.

– Bruce Lee

Angelou_life-is-not-measured


Life is not measured by the number of breaths we take, but by the moments that take our breath away.

– Maya Angelou

franklin_well-done-is-better-than-well-said

Well done is better than well said.

– Benjamin Franklin

Blake_Exuberance-is-beauty

Exuberance is Beauty

– William Blake

There are 2 ways of spreading light

There are two ways of spreading light. To be the candle or the mirror that reflects it.

– Edith Wharton

A pep talk from Winnie the Pooh

You are braver than you believe, stronger than you seem, and smarter than you think. 

– A.A. Milne

Aristotle_We Are What We Repeatedly Do Excellence, Therefore Is Not An Act, But A Habit - Aristotle


We are what we repeatedly do. Excellence, therefore, is not an act but a habit.

– Will Durant (often attributed to Aristotle)

Shaw_Life-isnt-about-finding-yourself

Life isn’t about finding yourself, life is about creating yourself.

– George Bernard Shaw

Maybe the greatest madness is to see life as it is rather than what it could be.

Maybe the greatest madness is to see life as it is rather than what it could be.

– Miguel de Cervantes

Thoreau_what-matters

The question is not what you look at, but what you see.

– Henry David Thoreau

Learning never exhausts the mind.

– Leonardo da Vinci

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Many of life’s failures are people who did not realize how close they were to success when they gave up.

– Thomas Edison

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Women and cats will do as they please, and men and dogs should relax and get used to the idea.

– Robert A. Heinlein

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You cannot protect yourself from sadness without protecting yourself from happiness.

– Jonathan Safran Foer

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The most important thing in communication is to hear what isn’t being said.

– Peter Drucker

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It is neither good nor bad, but thinking makes it so.

– William Shakespeare

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Undeserved praise causes more pangs of conscience later than undeserved blame, but probably only for this reason, that our power of judgment are more completely exposed by being over praised than by being unjustly underestimated.

– Friedrich Nietzsche

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In the long run we get no more than we have been willing to risk giving.

– Sheldon Kopp

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Price is what you pay. Value is what you get.

– Warren Buffett

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Only those who will risk going too far can possibly find out how far one can go.

– T.S. Eliot

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