What inspires? What sparks creation?

There are as many answers to this as there are ideas. Leading clients through the ideation process is one of the several services we provide at Dawn. Often we use quotes to spark a discussion. We seek out quotes where the writer skillfully uses words to express and illuminate an idea in a powerful or provocative way. You’ll find some of our favorites here, including ones that have the power to alter a mindset. If you’re looking for a favorite author or a particular subject, use our search function to find these quotes from the illuminating nuggets we’ve collected.

I know that I am intelligent because I know that I know nothing. 

– Socrates

The secret of change is to focus all of your energy, not on fighting the old but on building the new.

– Dan Millman

Through judging, we separate. Through understanding, we grow.

— Doe Zantamata

Today is the tomorrow you worried about yesterday

– Proverb

Failure is simply the opportunity to begin again, this time more intelligently.

– Henry Ford

If at first the idea is not absurd, then there is no hope for it.

— Albert Einstein

Decisions are made by those who show up.

— Aaron Sorkin

I’ve always been very careful never to predict anything that has not already happened.

— Marshall McLuhan

The most painful state of being is remembering the future, particularly the one you’ll never have.

– Søren Kierkegaard

There are no facts, only interpretations.

– Friedrich Nietzsche

You can’t wake a person who is pretending to be asleep.

– Navajo proverb

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Life is 10% what happens to you and 90% how you react to it.

– Charles Swindoll

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To know what you know and to know what you don’t know, that is real wisdom.

– Confucius

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Philosophers have only interpreted the world differently; what matters is to change it.

– Martin Heidegger

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The most common way people give up their power is by thinking they don’t have any.

– Alice Walker

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To be upset over what you don’t have is to waste what you do have.

– Ken S. Keyes, Jr.

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As is a tale, so is life: not how long it is, but how good it is, is what matters.

– Lucius Annaeus Seneca

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I am not what happens to me. I choose who I become.

– C.G. Jung

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Every time you spend money, you’re casting a vote for the kind of world you want.

– Anna Lappe

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It is never too late to be what you might have been.

– George Eliot

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