What inspires? What sparks creation?

There are as many answers to this as there are ideas. Leading clients through the ideation process is one of the several services we provide at Dawn. Often we use quotes to spark a discussion. We seek out quotes where the writer skillfully uses words to express and illuminate an idea in a powerful or provocative way. You’ll find some of our favorites here, including ones that have the power to alter a mindset. If you’re looking for a favorite author or a particular subject, use our search function to find these quotes from the illuminating nuggets we’ve collected.

The pessimist sees difficulty in every opportunity. The optimist sees the opportunity in every difficulty.

– Winston Churchill

Instead of complaining that the rose bush is full of thorns, be happy the thorn bush has roses.

– Proverb

What you leave behind is not what is engraved in stone monuments, but what is woven into the lives of others.

– Pericles

Pain is inevitable. Suffering is optional.

– The Dalai Lama

Life is the sum of all your choices.

– Albert Camus

Only those who will risk going too far can possibly find out how far one can go.

– T.S. Eliot

The future ain’t what it used to be.

– Yogi Berra

Doubt is not a pleasant condition, but certainty is absurd.

– Voltaire

Women and cats will do as they please, and men and dogs should relax and get used to the idea.

– Robert A. Heinlein

In true dialogue, both sides are willing to change.

– Thich Nhat Hanh

Always listen to experts. They’ll tell you what can’t be done, and why. Then do it.

– Robert A. Heinlein

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He who has a why to live can bear almost any how.

– Friedrich Nietzsche

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Waste no more time arguing about what a good man should be. Be one.

– Marcus Aurelius

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Share your knowledge. It’s a way to achieve immortality.

– The Dalai Lama

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A person starts to live when he can live outside himself.

– Albert Einstein

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We meet ourselves time and again in a thousand disguises on the path of life.

– C.G. Jung

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The artist is nothing without the gift, but the gift is nothing without work.

– Émile Zola

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Learning never exhausts the mind.

– Leonardo da Vinci

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A mind that has been stretched will never return to its original dimension.

– Albert Einstein

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Someone is sitting in the shade today because someone planted a tree a long time ago.

– Warren Buffett

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